Posted by: admark on: November 23, 2008
Viewing a company strategy through an advertisement thus trying to understand the communication landscape.
Posted by: arpitd on: September 11, 2008
In the era of ad clutter, I (a to-be-marketing-manager) would like to swear by David Oglivy’s words:
Never write an advertisement which you wouldn’t want your own family to read. You wouldn’t tell lies to your own wife. Don’t tell them to mine.
m0r0N.
