Posted by: arpitd on: February 13, 2009
Over the years, Facebook has become more than a social networking website, its a rage now. Facebook offers many ways to get the word out and bring the people in. This post lists out ways to market your product on Facebook.
Posted by: arpitd on: October 25, 2008
Using dhabas (roadside restaurants) as an advertising medium is nothing new for Indian brands. Companies such as PepsiCo or Coca-Cola have used them to increase brand visibility by installing branded umbrellas and other props. Dhabas have even been favourite spots for spreading social awareness, such as campaigns on HIV/AIDS.
The latest to join the bandwagon is [...]
Posted by: arpitd on: October 23, 2008
Airtel DTH Launch Ad
Campaign by JWT India
One of the brilliant ad of the recent times.
When Big TV (Relaince) mocked Airtel’s teaser ad, I read this comment – “JWT India, Airtel Digital TV’s agency, mocked Big TV’s attempt. “I thought Big (TV) was big enough to have ideas of their own,” says [...]
Posted by: admark on: August 17, 2008
Can promotions help to push loyalty cards?
