Posted by: arpitd on: February 13, 2009
Over the years, Facebook has become more than a social networking website, its a rage now. Facebook offers many ways to get the word out and bring the people in. This post lists out ways to market your product on Facebook.
Posted by: admark on: November 11, 2008
Tata Tea’s Gaon chalo campaign – using NGOs as a channel to underspend competitors and outwit them as well.
Posted by: arpitd on: October 21, 2008
Chlormint Ad
By Mccann Erickson
Inspired by Egghead’s post on the 5th P of Marketing.
The Chlormint ad cracks me up. Besides being funny, the ad tells a true story. When you go to a panwaari you dont necessarily ask for a particular mint. You are fine with any mint that he gives you [...]
Posted by: admark on: October 6, 2008
How Paanwaalas have emerged to become the next P in 4Ps of marketing atleast in India?
Posted by: admark on: September 9, 2008
How basic concepts of marketing do not apply readily to print media as a fast moving consumer commodity.
Posted by: admark on: August 14, 2008
What product machinations can be done in times of inflation?